• Category: 

Featured TOMS Campus - Northwood University

Posted  on March 16, 2012  by Admin //
  • Tags: 

TOMS Campus Club at Northwood UniversityBy: Molly Anaman, Campus Club Leader at Northwood University in Midland, Michigan

To give a clear picture of what we’re working with, here in Midland, Michigan, it can sometimes feel as though we have an even ratio of squirrels to students on campus. Our majors are strictly business-focused, ranging from Automotive Marketing to Entrepreneurship to Fashion Marketing, and Management.



So, the campus is tiny, but don’t let that fool you - our opportunities at Northwood are endless and our education remarkable.


I founded the TOMS Campus Club at Northwood at the beginning of 2012, knowing it would be a perfect fit for Northwood. The TOMS story is inspiring in so many ways, especially for students so focused on business. The passion and enthusiasm behind the One for One movement is a telling example that business does not have to be cut-and-dry. Experiences, like those we can create through a TOMS Campus Club, can (and will!) offer tangible knowledge and lessons, outside of our textbooks, of how much potential there is in doing business. Being a part of a TOMS Campus Club will also provide us hands-on experience in event planning and marketing, as well as networking within a community that reflects our own passions and interests.


We’re off to a great start with our Campus Club, and have found support coming in handfulls from all around, from faculty and administration to the student body. During our first week of officially being an organization, we set up a registration and informational table. In just four days, we were able to register 137 interested students! 

We have already educated so many students on the One for One movement through flyers, informational meetings about the mission and story, and the outpouring of ideas spurred from that meeting. Our next steps include a Style Your Sole and a documentary screening of “For Tomorrow” outdoors. And, of course, we are going to go BIG with One Day Without Shoes. Not only are we planning on having our students get involved, but also on gaining participation from the community. Plans are still in the making, but we know it’s going to be awesome.

All in all, our 2,500 student University has embraced the TOMS Campus Program amazingly, giving us the pportunity to unite in spreading the word of an amazing movement and - to top it off – to have a blast doing it. My final advice to any individual or group looking to start a TOMS Campus Club – don’t give up! Be creative, and keep trying until you find the support you need to get off the ground and moving along.

TOMS Campus Club at Northwood University

…And that’s the story of the TOMS Campus Club at Northwood!
  1. toms posted this